YouTube displays the first 3 hashtags in your description prominently above your video title on mobile devices.
When viewers click a hashtag, YouTube takes them to a dedicated hashtag landing page showing all videos indexed under that topic hub.
The 3-Hashtag Placement Formula
1. Primary Niche Hashtag: #YouTubeSEO 2. Specific Video Sub-Topic: #TitleOptimization 3. Format / Brand Hashtag: #FreeViralKit
Always format your hashtags using #CamelCase (capitalizing the first letter of each word) for maximum accessibility and readability.
Generate trending tags with our free YouTube Hashtag Generator.
Frequently Asked Questions
How many hashtags should I include in my description?
Include 3 to 5 hashtags. Adding more than 15 hashtags causes YouTube to ignore all hashtags on that video entirely.